Clean Up Wilkes

Brand Design & Print Design

Clean Up Wilkes is a grassroots nonprofit organization dedicated to tackling the litter problem across Wilkes County through volunteer clean-up events, educational programs, and community partnerships. What began as a small roadside effort has grown into a county-wide movement—empowering residents to take pride in their surroundings and inspiring long-term behavior change through awareness and engagement.

I had the opportunity to develop a full brand identity for Clean Up Wilkes as they transitioned into a 501(c)(3) organization. Their branding needed to reflect both their environmental mission and their energetic, community-driven spirit. The result is a clean, approachable visual identity that supports their presence at events, on social media, and in educational outreach.